To support the launch of an all-new Ranger Rover Sport, Land Rover partnered with Outside TV to create Driven: Pioneers Redefining Possible – a custom content series profiling stories of three accomplished individuals whose personal quests are pushing the limits of their fields.
Projects included: Sonya Baumstein: Driven to be the first person to Stand Up Paddle Board the Bering Strait.
Peter Metcalf: Driven to Use Technology to Change the Way We Adventure. Levison Wood: Driven to be the First Man to Walk the Nile. 

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